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Pipedrive integration

Pipedrive sales gamification

Sales Gamification connects to Pipedrive and scores your team on Deals, Activities and stage movement. Because Pipedrive lets you define custom Activity types, the scoring model can mirror exactly how your team logs work — and Blueprint reads your pipeline stages to weight the model around the step where deals are stalling.

What gets scored in Pipedrive

Deals

Value, stage, and won/lost status drive outcome scoring.

Activities

Calls, meetings, tasks, deadlines, emails and lunches — plus any custom Activity types you have defined.

Persons and Organizations

Linked contacts support stakeholder metrics on larger deals.

Pipelines and Stages

Stage transitions are scored as funnel progress rather than as deal creation.

Pipeline stages

Blueprint reads your pipeline stages and maps each to a funnel step, then weights the model around the step losing volume.

  1. 1Qualified
  2. 2Contact Made
  3. 3Demo Scheduled
  4. 4Proposal Made
  5. 5Negotiations Started
  6. 6Won

Worth knowing about Pipedrive

Rotting deals are a scoring opportunity

Pipedrive's deal-rotting flag is one of the few native CRM signals that identifies neglect directly. Most gamification setups ignore it and score creation instead — which rewards adding pipeline over working it. Scoring rot rescues inverts that.

Competition ideas

Contests that only work with Pipedrive data

Each of these depends on something Pipedrive tracks natively, so they are worth running here specifically.

Demo Scheduled sprint

Demo Scheduled sprint

Deals reaching Demo Scheduled

Scores the stage transition, which is Pipedrive's cleanest signal that a deal is genuinely progressing rather than sitting.

Rot rescue

Rot rescue

Rotting deals moved to a new stage

Pipedrive flags deals that have sat too long. Scoring rescues turns neglected pipeline into a contest metric nobody else runs.

Custom activity ladder

Custom activity ladder

Your own Activity type

Teams with a bespoke Activity type — site survey, technical call, referral ask — can score it directly without a workaround.

Setting it up

  1. 1

    Connect Pipedrive

    Authorise from your workspace. Access covers Deals, Activities, Persons, Organizations and Pipelines.

  2. 2

    Map your Activity types

    Custom Activity types appear alongside the standard ones and can be weighted individually.

  3. 3

    Pick the pipeline

    Blueprint reads your stages and identifies where deals are stalling, then weights the model around that step.

  4. 4

    Launch

    The board is live and re-ranks as Activities and stage changes come through.

Frequently asked questions

Does Pipedrive have a built-in leaderboard?+

Pipedrive offers dashboards and goal tracking, but not a weighted multi-activity scoring model, competitions, streaks or TV boards. Teams generally add a dedicated platform when they want the board to drive behaviour rather than report on it.

Can we score custom Activity types?+

Yes. Custom Activity types come through alongside the standard ones and are weighted individually, so a team scoring site surveys or technical calls doesn't have to force them into a generic bucket.

How are Pipedrive stages used?+

Stage transitions are scored as funnel progress, and Blueprint reads the stage-to-stage conversion to identify where deals are stalling. That step is then weighted up in the scoring model, so the board pushes the part of the funnel that is actually losing volume.

Does it work with multiple pipelines?+

Yes. You choose which pipeline a board scores, and teams running separate pipelines for different motions usually run a board per pipeline because the correct weights differ.

Run your Pipedrive data through Blueprint

Blueprint reads your pipeline stages, weights the scoring model around where the funnel is losing volume, and hands you a competition ready to launch.

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